The behaviour cha(lle)nge

AKA changing (some of) my habits for a week and tracking the results. but first things first.

I’m really happy when the alarmclock is not ringing thus I’m able to wake up early enough to have a whooole day in front of me. I love to sleep, even if I was not able to wake up after 10 am, during vacation days, since I was 23.

Yesterday I had a nice lunch with the global innovation firm frog President Doreen Lorenzo (caveat: I’m Technology Director at frog Milan studio) and I was curious about her standard day: she wakes up at 4am (yes, 4, four, quattro) she dedicates one hour to emails and then two hours to physical activity; it might be a run on the street or a gym session depending on where she is. And the she goes back, has a shower and prepare for the office.

I told her I would die with such a regimen; but she definitely inspired me. Once I was a runner. But it’s now a year I haven’t run a single mile, shame on me. And the inspiration is: I can do that; I can wake up early in the morning (not at 4, at 6 am:-) ) can run for ~one hour and then prepare for my day.

And the good thing is that I’ll blog the outcomes. This will last for a week. Are you ready? I definitely am!

Geekrunning now live!

Albeit it took some weeks for the idea to take shape in our minds both me and Paolo “advgeek” Guglielmoni (Leo Burnett Creative Director and geekrunning co-founder) have been pretty fast in executing it: just 10 days from the start-up during an Indian lunch to having domain + logo + manifesto + blog up and running.

Geekrunning is my new side (and no-profit) initiative for tech savvy runners, like yours truly, with the aim to create fun and networking opportunities on the move. I’ve found similar initiatives such as the SF Tech Runners truly inspiring and wanted to create something similar in Italy too.

We’re based in Milan, Italy and at the moment aren’t planning “official” activities in other places. But we’re coming with a nifty mass of online opportunities:

Which in our mind should open the way to the creation of a geographically diffused geekrunning team(s) thanks to a massive usage of (connected) technology such as the Nike+ platform (and no, Nike isn’t sponsoring – at the moment).