The internet of things in my bathroom

I’d like to thank Paolo Guglielmoni for asking me to write a guest post on his Geek Advertising blog; Paolo is Creative Director at LeoBurnett and has created this fantastic idea of merging his Advertising background with his Geek passion. The site is really worth a look.

If you can read Italian (or if you can stand the Google Italian to English automatic translations) you’ll find my thoughts on Internet of Things and how oure children will laugh at non-connected objects the same way we laugh at audiotapes.

Oh, and I also speak about the Withings, a superbly designed wi-fi scale that has found its home in my bathroom.

Geekrunning now live!

Albeit it took some weeks for the idea to take shape in our minds both me and Paolo “advgeek” Guglielmoni (Leo Burnett Creative Director and geekrunning co-founder) have been pretty fast in executing it: just 10 days from the start-up during an Indian lunch to having domain + logo + manifesto + blog up and running.

Geekrunning is my new side (and no-profit) initiative for tech savvy runners, like yours truly, with the aim to create fun and networking opportunities on the move. I’ve found similar initiatives such as the SF Tech Runners truly inspiring and wanted to create something similar in Italy too.

We’re based in Milan, Italy and at the moment aren’t planning “official” activities in other places. But we’re coming with a nifty mass of online opportunities:

Which in our mind should open the way to the creation of a geographically diffused geekrunning team(s) thanks to a massive usage of (connected) technology such as the Nike+ platform (and no, Nike isn’t sponsoring – at the moment).

The HUB Milano – opening soon

The Hub is a network of office spaces distributed in 12 cities over 4 continents and is

a social enterprise with the ambition to inspire and support imaginative and enterprising initiatives for a better world (see the full about here).

I’ve recently had a nice chinese lunch with the founders of the Milan chapter with the personal aim to visit the place (I saw the photos online and the building was marvellous, I’m seriously considering to pay for a basic subscription in order to have a place to hang around in my creative moments) and to know the bright minded people who founded such an idea.

I also felt it would be interesting to create a link between Frontiers of Interaction – which bases its own existence on innovation – and The Hub – which exists for innovative people. And I’m happy we ended the lunch with a very cool idea of collaboration that’s going to be unveiled in the forthcoming weeks.