30 seconds of celebrity

Posted on 27/05/2007 by admin

Matteo Penzo on TG1 It’s been a while I haven’t blogged, most of all because of working times expanding widely fagocitating my spare time. But now I’m sick at home and have some time to spend writing. So here we go.

I had my first 30 seconds of celebrity last Wednesday, 18 when a troup of the main Italian TV news entered my office to interview me about the Gabetti/Second Life project and then aired it BOTH on the lunchtime AND primetime show.

Unfortunately I hadn’t the chance to see me “live” but, if you hold a PC – since the video seems not to be working on Macs – you can take a look at the digital version on the TG1 website.

I just have a creepy quality AVI video so won’t post anything at the moment. I’m waiting for a hi-res DVD containing the interview.

Oh… and by the way: I really need my diet objectives to be pursued!

Quick video interview about Second Life

Posted on 23/05/2007 by admin

Web 2.0 The Human Network has been son kind to record an interview with yours truly during the “Il nuovo potere dei consumatori sul web” (The new power of consumers on the web) event in Milan (see my post here).

Today they’re publishing the interview both in their blog and on YouTube.

Slides on Gabetti Second Life project

Posted on 17/05/2007 by admin

I’ve recently spoken (together with Rita Tornari, the Marketing Director of the Gabetti Group) at an interesting event in front of a huge public of Marketing/Communication Directors here in Milan about social webs and user generated content.

Our speech generated some feedback from bloggers and I’m trying to keep track of all the posts and replying to them when possible. To do so and track the discussion I’ve fired up a brand new coComment subscription (I’ve met Laurent Haugh at LIFT06, just before he started-up the company): you might want to follow the (mostly in Italian) discussions on my coComment public page.

And obviously you can take a look at the slides on Slideshare (Rita’s slides are written in Italian, mine aren’t written at all: but you might enjoy beautiful photos .