Frontiers advertising on Wired Magazine (Italy ed.)

Back in the times of the Master Program in Information Technology at the Bicocca University (where Leeander was so kind to involve me to co-head the Interaction Design course together with him), when we first conceived what eventually became the Frontiers of Interaction conference, I never would have imagined that onde day we would have hit a whole page on the main magazine on technology and innovation that you can find here around.

Frontiers ADV on Wired

Conceived by Leeander, with the creative direction by Paolo Guglielmoni (my pal at geekrunning) and created in partnership with the Leo Burnett agency it’s a concentrated of geekinges featuring 2D barcodes and secret messages hidden insinde the ADV (can you find them? there’s prizes attached!).

Frontiers ADV on Wired

Kudos to all the ADV team for this wonderful result!

One thought on “Frontiers advertising on Wired Magazine (Italy ed.)

  1. Pingback: Geek Advertising on Wired (through #foi10) « Geek Advertising

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