Business Social Networks

It’s been a while since I was first involved in the business social networks stuff; I think it was late 2004 when I subscribed to this new service named Linkedin which aim was to store and improve your network of people.

It was love at first sight and helped me finding some of the best programmers I’ve ever worked with. It was also a chance for my first appearance on a national magazine (it was Class Magazine, if I remember well) in an article on the usage in business environments of this new thing named “social networks”.

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Free wi-fi in Italy

Story 1: My parents recently returned from a trip to the Greek islands. We’ve been able to arrange a Skype video chat nearly every night at aperitif time: every bar had a free wifi connection. Every bar.

Story 2: my friend Gianfranco Chicco recently returned from a 6 month stay in Amsterdam (he’s the PICNIC conference marketing manager) and his main problem in Milan (!!) was to find open wifi networks (let me stress it: not FREE networks. OPEN. He was ready to pay for a connection.

How could you explain this?

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The internet of things in my bathroom

I’d like to thank Paolo Guglielmoni for asking me to write a guest post on his Geek Advertising blog; Paolo is Creative Director at LeoBurnett and has created this fantastic idea of merging his Advertising background with his Geek passion. The site is really worth a look.

If you can read Italian (or if you can stand the Google Italian to English automatic translations) you’ll find my thoughts on Internet of Things and how oure children will laugh at non-connected objects the same way we laugh at audiotapes.

Oh, and I also speak about the Withings, a superbly designed wi-fi scale that has found its home in my bathroom.